why is social media marketing for small businesses important?
Social media marketing is the process of using social media platforms to promote a product or service, but for some small businesses, social media marketing doesn’t appear to be a priority when it should. It’s been proven that social media marketing is an effective way to reach and engage with a small business’s target audience and drive sales. Here are a few of the main reasons why every small business should be doing social media marketing.
the future of advertising: predictions and implications.
Without question, we can all agree that technology is rapidly advancing - especially with most eyes on the latest new technological marvel by OpenAI poised to change the world being the multipurpose AI chatbot ChatGPT which has already proven its usefulness in all manner of industries, including in advertising. But with such great advancements as this, it begs the question, “what does the future of advertising look like?”
the benefits and challenges of influencer marketing.
We’ve ALL heard of them before and their infamous reputations for being total divas (this is of course a completely exaggerated stereotype) - yes we’re here to talk about influencers and why you should include influencer marketing in your marketing strategy!
how to give your sme’s marketing a boost on a budget.
It was 2021 and the pandemic had already been going on for a year. Bars began to re-open, but a bar by the name of The Front Room situated in north-east London is one that had noticed a significant fall in sales. Discover how our digital doctor gave this bar a marketing boost on a budget!
how to get out of a content rut.
We've all been there: you set out to write something that you find interesting, but then it goes nowhere. You start over again and end up with a completely different idea. Your third attempt is probably closer to what you originally wanted but still not quite there.