the role of SEO in driving e-commerce sales: why it matters for your business

The role of search engine optimisation (SEO) in driving e-commerce sales is crucial. With the increasing popularity of online shopping, it's more important than ever for businesses to be visible in search engine results. By optimising their websites for search engines, businesses can improve their chances of being found by potential customers and drive more traffic to their websites. This can lead to more sales and revenue for the business.